Market Watch
June 18, 2018
Dr. Joseph Byrum

Joseph Byrum is an accomplished executive leader, innovator, and cross-domain strategist with a proven track record of success across multiple industries. With a diverse background spanning biotech, finance, and data science, he has earned over 50 patents that have collectively generated more than US $1 billion in revenue. Dr. Byrum’s groundbreaking contributions have been recognized with prestigious honors, including the INFORMS Franz Edelman Prize and the ANA Genius Award. His vision of the "intelligent enterprise" blends his scientific expertise with business acumen to help Fortune 500 companies transform their operations through his signature approach: “Unlearn, Transform, Reinvent.” Dr. Byrum earned a PhD in genetics from Iowa State University, USA, and an MBA from the Stephen M. Ross School of Business, University of Michigan, USA. He can be reached at www.josephbyrum.com.
Market Watch
November 7, 2016
Pathways to Precision: Managing Risk With Germplasm
No one can know what the conditions will be for the next growing season. Is it possible for a grower to act with precision even when the most important factors are inherently unpredictable?
This is not unlike the dilemma faced...
Market Watch
October 4, 2016
Rethinking What Makes Germplasm ‘Elite’
Only proper germplasm placement, as identified and optimized by analytic tools, provides the potential for truly "elite" results.
Market Watch
September 20, 2016
Nitrogen: The Key to Reducing Greenhouse Gas Emissions
Precision ag can play a key role in reducing agriculture’s impact on greenhouse gases by limiting the nitrogen rate.
Market Watch
September 2, 2016
Precision Ag’s Role in Getting Nitrogen Right For a Better Environment
Scientists can be forgiven for thinking that when they come up with optimized methods for accomplishing some task, end-users will jump at the chance to implement the new ideas simply because they are better. If only it were that...
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