Sentera today announced its ability to convert a DJI Phantom 4 Pro drone into a precision scouting tool that collects TrueNDVI crop health data, just in time for the 2017 growing season in the northern hemisphere. By integrating the...

UrtheCast Corp. and Land O’ Lakes, Inc., one of the United States' premier agribusiness and food companies, today announced a long-term agreement for GEOSYS, a Land O’Lakes subsidiary, to purchase geospatial data from the UrtheDaily Constellation, UrtheCast’s planned constellation...

EDITOR'S NOTE: DRONELIFE originally published this article in 2014 – this article has been completely updated from the original as of 2017. While drones are spreading into industries from warehousing to oil exploration, precision agriculture remains one of the most...

For agriculture service providers, evolving sensor technology is viewed with a sense of endless possibilities, mixed with a bit of trepidation.  Sensors can seemingly do about anything on the farm. Measure soil characteristics with electrical current? Check. Monitor soil...

For many years satellite imagery was a solution in search of a viable precision agriculture system in which it could deliver value. In-season, on-demand imagery was often hampered by cloud cover and a dearth of available satellites for taking...

From the service provider standpoint, getting into the aerial imagery as a service game was once an either/or proposition: Either you partner locally with a fleet of aerial application planes for weekly flyovers with a sensor payload, or you...

Veris’ electrical conductivity (EC) system for grading soil types has endured for years on the strength of its true believers and slow, steady growth. Used as the foundational test for zone management schemes, Veris has gained users with the...

Aside from field and equipment-deployed sensing, the other end of the spectrum is sensing in the grain bin. From the perspective of the local cooperative storing and marketing its grower-customers’ grain, success here is absolutely vital in keeping that...

Sensors are certainly nothing new to agriculture. Although they are getting more and more robust, on-board sensors have been providing feedback on the operation of machinery for many years. Liquid tank monitors on bulk chemical tanks have been tracking...

Last year, (2016) was often called the year of the drone by many reporters, tech advocates and news agencies. Many small drone service companies took off the ground, mid-size businesses augmented existing services, and even corporations are now looking...

SenseFly's eBee with multi-spectral imaging capabilities is one of the more complete solutions on the market for precision ag. Agribotix has partnered with senseFly to offer a new combined solution for professional users. This technology solution combines...

Crop Quest, reportedly the largest independent crop consulting company in the US, has teamed up with Satshot to provide its crop service customers NDVI imagery from satellites all season long. As leaders in the agriculture consulting industry, Crop Quest,...

Sentera is excited to announce its partnership with RDO Equipment Co., a total solutions provider with 78 stores servicing the agriculture, construction, environmental, surveying, and irrigation industries. This partnership augments the RDO Equipment Co. already robust product offering, giving...

The Minnesota High Tech Association (MHTA) recently recognized Sentera as the 2016 Tekne Startup Award recipient. The MHTA Tekne Awards honor companies and individuals who play a significant role in developing new technologies that positively impact the lives and...

Sentera AgVault (pictured) and OnTop Software are each offered at three subscription tiers: Pro, Viewer, and Mobile. Sentera is enabling every drone user to unlock the power of their data by offering AgVault and OnTop Software Platforms...

Our inaugural PrecisionAg Vision Conference, held last week in Phoenix, AZ, is officially in the books. Having convened just over 200 stakeholders that hail from every aspect of the food production value chain over three days to discuss and debate...

DroneDeploy, a cloud-based drone software platform, today unveiled the Drone Mapping Directory, a drone mapping marketplace to connect businesses with drone service providers. At launch, the Drone Mapping Directory unites more than 250 drone service providers operating in 48...

The aerial imagery industry is in a rather strange place currently. Which of the three options (satellite, manned aircraft, or drone) is best for your situation will likely depend on who you ask (and who that person works for). The...

Sentera's Precision Agriculture Solutions being sold by Rise Above Custom Drone Solutions throughout Australia. Pictured here, DJI Phantom 4 Drone with NDVI 09 Upgrade. Sentera, LLC, a global provider of remote sensing hardware and data management...

*GUEST COLUMNIST'S NOTE: This monthly column takes some crazy sounding ideas and applies them to the field of Ag Tech. The purpose of this is purely entertainment, but hey, if we can spread ideas, or ignite imaginations, how awesome...