Agri Fintech Start-up KiVi Provides Digital Solutions to Indian Farmers
Agri fintech start-up Kisan Vikas (KiVi, operated by Agrosperity Tech Solutions, and an incubatee of IIT Madras Research Park) has announced the launch of farm loans on its platform which allows smallholders to access timely, affordable and structured credit from lending institutions, according to Krishi Jagran.
KiVi has been founded by Joby CO with over two decades of experience in rural credit and agribusiness. Co-founders include Padmakumar K (Rural Credit), Rajendra Kumar (Agri-Business), Salil Nair (Technology), and Manoj Ramaswamy (Finance and Strategy). It has partnered with financial institutions and technology providers and employs a unique underwriting method that considers farmers’ credit profile, farming history, crop characteristics, commodity price trends and weather patterns.
KiVi provides digital solutions and a phygital platform for the farmer to procure input, access credit, implement agronomy practices, and process and market output. Founder and CEO Joby claimed KiVi is a first-of-its-kind technology platform designed for farming as a business enterprise and will allow farmers to access services such as agronomy, input supply, buyer aggregation, financial services, logistics, quality management, risk management, and warehousing, among others.
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