The new AccuStar GPS receiver from Case IH features simple operation to quickly and cost-effectively equip late-model tractors or combines with guidance capabilities. Driven by the growing demand for efficient data management, the latest Advanced Farming...

Phil Asmundson is by no means a veteran viticulturist, writes David Eddy on GrowingProduce.com, but a half-dozen years ago, after watching his wife and business partner, Kim, auguring soil samples, he recalls turning to her and saying, “No offense,...

We are entering a very exciting time in agriculture. With so many great software platforms and data collection tools we are on the cusp of unlocking some really deep, profound information and management techniques like we’ve only dreamed of...

Land O'Lakes, Inc. is calling on innovators from the tech industry to enter the Land O'Lakes Prize: Drone Challenge, a crowdsourcing competition designed to develop proposed solutions that enable scalable, autonomous drone usage in precision agriculture. A prize of...

Building on its strategy to drive innovation and adoption for IoT services in high-growth markets, Verizon today announced that it has purchased Skyward, a private company based in Portland, OR, according to a press release from Verizon's Enterprise Solutions...

New AccuTurn automated headland-turning technology from Case IH takes the guesswork out of turning on headlands, which gives you improved accuracy and reduces operator fatigue. Using software logic from the Case IH Autonomous Concept Vehicle (ACV), this next-generation Advanced...

Sentera today announced its ability to convert a DJI Phantom 4 Pro drone into a precision scouting tool that collects TrueNDVI crop health data, just in time for the 2017 growing season in the northern hemisphere. By integrating the...

Connecting various aspects of the supply chain using IoT-based solutions can have a big impact on how things are done in agriculture. Supply chain visibility and efficiency is a big part of running a profitable agricultural...

AgLaunch continues to expand its farm-centric innovation platform to accelerate the process of bringing new ideas into agriculture, according to a press release from the Memphis, TN-based startup incubator. The organization offers a one-stop shop for researchers, farmers, logistic providers,...

UrtheCast Corp. and Land O’ Lakes, Inc., one of the United States' premier agribusiness and food companies, today announced a long-term agreement for GEOSYS, a Land O’Lakes subsidiary, to purchase geospatial data from the UrtheDaily Constellation, UrtheCast’s planned constellation...

For two straight growing seasons, crop fields in a portion of Ukraine have benefited from unmanned aircraft vehicles used to spray bio-pesticide and liquid fertilizer, reports UAS Magazine's Luke Geiver in a recent report. Although large-scale unmanned aircraft systems...

Hortau, a provider of precision irrigation management systems and services for agriculture since 2002, continues its rapid growth heading into 2017 — when the company will celebrate its 15-year anniversary. Hortau enjoyed another year of expansion in 2016, growing sales...

EDITOR'S NOTE: DRONELIFE originally published this article in 2014 – this article has been completely updated from the original as of 2017. While drones are spreading into industries from warehousing to oil exploration, precision agriculture remains one of the most...

For the professionals and organizations providing agronomic and technology advice to farmers, the battle to create a sustainable service business has never been more challenging. The farmer-trusted adviser relationship has had a long, storied relationship that...

T-L Irrigation Co., the exclusive manufacturer of hydrostatically powered pivot irrigation systems, is pleased to announce the availability of its GPS Navigation Linear System. The GPS Navigation Linear System is the ultimate in design simplicity, claims the company. Featuring Real...

For agriculture service providers, evolving sensor technology is viewed with a sense of endless possibilities, mixed with a bit of trepidation.  Sensors can seemingly do about anything on the farm. Measure soil characteristics with electrical current? Check. Monitor soil...

Blue River’s weed-targeting See & Spray technology spent 2016 in California getting put through its paces. In 2017, research and testing shifts to the Southeast. At the PrecisionAg® Vision Conference last October, Bill Schmarzo, renowned expert...

There are a number of robotics providers that are demonstrating autonomous driving, delicate handling, high-speed motion, and independent data collection in agriculture. Agriculture has both led and trailed in the use of technology over the past...

For many years satellite imagery was a solution in search of a viable precision agriculture system in which it could deliver value. In-season, on-demand imagery was often hampered by cloud cover and a dearth of available satellites for taking...

From the service provider standpoint, getting into the aerial imagery as a service game was once an either/or proposition: Either you partner locally with a fleet of aerial application planes for weekly flyovers with a sensor payload, or you...