Not collecting good, usable field data is likely going to mean getting left behind in the future.

The full academic report from the CropLife magazine/Purdue University Retail Precision Adoption Survey, the preeminent benchmarking study of technology and precision practice adoption among US agricultural retailers, is now availalble on the Purdue University Center for Agribusiness website.

Crop protection is moving quickly into the new world of social media, thanks to a smart phone app that was introduced on the first day of the 2014 Beltwide Cotton Conferences.

Energized by a huge influx of attendees and excitement at last year’s event, the InfoAg Conference goes annual in 2014 at a new venue.

The expanded collaboration will include increased operational capabilities and increased technology offerings in Beck’s geographical areas.

In a couple of weeks, I will be in Lansing, Michigan to chat with attendees at the Michigan Agri Business Association (MABA) annual conference. The topic, one of the hottest in high technology agriculture, is unmannned aerial vehicle (UAV)...

The Federal Aviation Administration took the next step toward developing rules for unmanned aerial vehicle (UAV) systems by finalizing the process of naming six testing sites from the 25 proposals sent in from 24 states.

Topcon Precision Agriculture has named Aaron Shultz regional sales manager for the southern region of the U.S.

Beginning in Spring 2014, SST Software will offer multispectral imagery to farmers through a new partnership with GeoVantage.

The companies announced they will work together to develop approaches and technology that will deliver data and provide information to farmers.

When it comes to weighing up new practices and products, there's no better place to put them through their paces than the farmer's own field.

The X14's display features a 10.9 cm (4.3 inch) full-color 3D touchscreen and offers moving map visualization and an on-screen, software-based virtual lightbar.

The acquisition will enable Trimble to provide unique soil information as well as decision recommendations to farmers’ trusted advisors.

The new Kinze electric multi-hybrid concept planter has new row units that incorporate two meters for every row.

Land O'Lakes, Inc., today announced its acquisition of Geosys, a global technology firm that provides satellite imaging and insights to agribusiness.

Ray O’Connor, president and CEO of Topcon Positioning Systems, was inducted into the Association of Equipment Manufacturers (AEM) Hall of Fame.

Ag Leader Technology, Inc. announced that it has opened a new distribution center in Ames, IA.

Valley is the only center pivot irrigation manufacturer offering Proof Positive Span Cable, a traceable, theft-deterrent span cable that provides proof of ownership.

The X30 now offers remote access via Topcon Teamviewer and supports video monitor cameras for viewing virtually any location on a machine.

Amazon's plan to deliver packages via drones could lead regulators to run the other way from UAV technology.