Infusing Ag Tech Into the Future

Corteva’s Brian Lutz discussed the cross-industry synergies that will shape the future of ag tech at the recent VISION Conference.

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“Ag tech is the driver for all agriculture going forward,” declared VISION Conference keynote speaker Brian Lutz with Corteva Agriscience. However, when it comes to agricultural technology, there is a difference between solutions on the farm and the enabling technology that makes those solutions possible.

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Lutz, who is VP of Agricultural Solutions for Corteva, explained the difference by comparing tractors to generative AI. “Tractors are solutions,” said Lutz. “They’re comprised of many different enabling capabilities but tractors solve a problem for farmers.”

“Generative AI, on the other hand, is an enabling capability, it’s a technology…we’re putting that into products and solutions,” Lutz explained.

In his presentation, Lutz also noted how enabling technology is rarely industry specific and that many of the tools now used were adopted from other industries.

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Corteva is the title sponsor for VISION and Lutz says it’s events like these that will continue to accelerate ag tech development and adoption.

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