Why Digital Innovation Alone Won’t Transform Agriculture

While digital technologies offer significant potential, they are not a standalone solution for sustainable agriculture. Robert Finger, Professor of Agricultural Economics and Policy at ETH Zurich, discusses why successful adoption depends on scalability, economic viability, regulatory frameworks, and solutions tailored to specific farming systems worldwide.

Key takeaway:
Technology will be an important tool in sustainable crop protection, but its impact depends on making solutions practical, affordable, and accessible for farmers.

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