How Agrian Simplifies Decision Making for Ag Professionals

By Global Ag Tech Initiative

As consumers across the country have become more concerned with where their food comes from, and federal, state, and regional regulators have initiated numerous new requirements and rules to help satisfy this need, many in the agricultural community have been scrambling to keep pace.

“Food safety has become very big these past few years, especially here in California,” says Greg Musson, CEO for ag retailer Gar Tootelian, based in Reedley. “And California has a lot of regulations to follow.”

For this reason and a few others, Agrian Inc. was founded in 2004. Based in Clovis, CA, the company brings together compliance, precision, agronomy, sustainability, analytics, and mobile technology in one unified platform with the goal of making it easier for growers, agronomists, professional crop advisors, retailers, and food processors to document all of their activities consistently.

“Agrian started as a cloud-based recordkeeping system to help those in the western U.S. navigate the ever-growing regulatory requirements,” says Richard Machado, President. “The company expanded its digital capabilities to include a platform approach to help agronomists, growers, and food processors work collaboratively within one system, to accomplish many tasks, including food company reporting, crop planning, scouting, imagery, soil and tissue sampling, logged and wireless data transfer, variable-rate, and nutrient management to create a record of each crop in every market, whether in specialty fruit crops, cereal grains, or oilseeds.”